Patrick Soderlund, head of EA Games label has told Venture Beat that the company is pursuing the idea of introducing subscription based services for some of its forthcoming games. Activision has already attempted something similar with Call of Duty Elite, and EA games could follow the same path.
“I think it’s fair to say that we’re looking at that. Like all other companies, we’re looking at how we can maximise our investment in this and get the most out of our investment and get more people playing this product. That may take us to different places, but we’re not really talking about where that is yet.”